I Write Your Site: Copywriting Results
Website Copywriting for Good Gallery Users
Content Creation and Website Implementation
As a business owner, you probably have a pretty good idea of the message you’d like to portray, but don’t quite know how to translate that into a high-performing web page.
This is where I can help!
I can revise your current content or create from scratch, and help you achieve a web presence to be proud of, that people can easily find online. We will work together to build an outline/site map, create and perfect the content, and then see it through to a live web site.
If you need assistance with the back end of your site, I can plug in all the text and images to your chosen template, and prepare it to be the most effective at converting your leads to sales.
Most consumers don’t look past the first page of the search results — if you show up before your competition and have great content, you can have the clients sold before they even see a listing for “that other guy.”
Investing in your web presence now will repay you for years to come. Don’t wait any longer to get noticed, contact me today.
Examples of sites I have optimized:
Jerry Ghionis https://www.jerryghionisphotography.com/
Cliff Mautner https://www.cmphotography.com/
Shelley Franklin https://www.franklinphotographyaz.com/
Copywriting for Photographers
As a professional photographer and business owner myself, I specialize in writing and marketing for photographers, specifically in terms of search engine optimization (SEO).
I’ve been in the photography industry for 20 years — going back to the film days. I have photographed about 400 weddings, thousands of portrait sessions, and hundreds of headshots, and more than half of that business came from people searching the web for a local photographer.
Now, I am helping other photographers achieve the same success — for some this means a complete do-over, for others, only a push in the right direction is required. No matter where you stand in that spectrum, I can work with you.
If you are a little embarrassed by your current website but don’t know where to start, I can offer a step by step plan to improve your content, and then implement it, to get you back to a site you are proud of again.
Maybe you like how your site looks, but you never get any inquiries from Google searches, and Facebook leads are a bunch of tire kickers. You have the content, but it doesn't seem to be getting seen. I know where to put the information to get your site noticed if the terms "title" and "meta description" make you shudder.
Services Offered
Copywriting and Content Creation
I will research keywords, your competitors, and your locale, and we will work together to define your target clientele and demographic. I will create and share online documents that we can collaborate on until your message is clear. Your homepage, services and specialties, about me, and contact pages will all be tailored to how you work and written to your audience. The tone will differ if you photograph children’s portraits or corporate events, and will reflect your personality.
Image Titles
The task the majority of photographers stress the most about — a unique but relevant title for each photo on your website — is a huge influence on your site ranking. Every title needs to include important keywords and be descriptive, yet remain under 55 characters. If this sounds like painstaking work, you can hire me to do it.
Website Set-Up and Implementation
Specializing in Good Gallery sites, I can populate your content and images, and enter all the things in the all the right places to get that Google Juice. If you already have your site created but need help with cleaning it up and making it more consistent, I can reorganize and refresh your content for better usability and search engine visibility.
It’s time to step up your game and get noticed online. Check out some examples, view my pricing, and then let’s get started...I'm ready!
Pricing
Just like your camera and lenses, your website is an important money-making tool. When the first few clients find and book you from the work I've done, it has already paid for itself.
Copywriting and Content Creation
$0.15 per word
Writing of website text — Homepage, Services, Information, About, blog posts, articles, etc. — tailored to how you work and written to your target audience. The price includes the necessary keyword research.
Applies to all the words in the text areas on text, gallery, video, or visual menu pages, as well as image content for each image within your galleries.
Image Titles
$1.00 per title
Does the thought of adding a title to every image in each of your galleries make you want to cry inside? Image titles are one of the most important things to complete on your Good Gallery site if you want to see some quick ranking results but to many photographers, it's a daunting task.
Let me help you check that item off your website to-do list. I can do all of your titles with descriptions for $1 each. 100 images? 100 bucks. 256 photos? 256 dollars. I will have them finished in a few days, and you can sit back and relax or spend that time on your client work.
Every title will be unique and have relevant keywords to increase your online visibility.
Website Implementation & Optimization
Implementation can involve building your website — adding your text and images into the pages — or a website clean-up — rearranging and reorganizing your existing content. Visual changes focus on usability, aesthetics, and having a unified look across the site. Behind the scenes, your keywords and keyword phrases are implemented into your pages' titles and content, allowing you to increase your rankings. Any changes that enhance the user experience or the search engine visibility, either aesthetically or by entering text, is considered optimization.
Flat Rate Packages:
$950
For New or Small Sites
Up to 10 Pages
+100 Image Titles
$2250
Most Average-Sized Sites
Up to 25 Pages
+250 Image Titles
$4500
For Extensive Sites with Lots of Content
Up to 50 Pages
+500 Image Titles
Pricing Includes:
- Adding Logos and Favicon
- Adding New Pages
- Populating Text
- Adding Images to Text Pages
- Navigation Menu
- Content Typography
- Header Tags and Typography
- Page Titles
- Page Meta Descriptions
- Contact Forms
- Pricing Tables
- Visual Menu Pages
- Calls to Action Buttons
- Thumbnail Grid Customization
Clueless on what to write or how to set up your site? I can help.
Please contact crissy@crissyeverhart.com for more information and pricing.